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Traditional Marketing VS. Online Marketing


It’s nearly 2017 now but the debate on whether people should utilize the classical yields of traditional marketing than to switch to online marketing still continues.  A fact that can be brought up is that the two methods can produce different results.  It is a known deal that businesses need some kind of marketing strategy to attract customers and to create a brand and unique image to maintain or to improve conclusions.  But what is better between the two?


What is Marketing?

We often hear this word in business-related topics and in instances when it is most needed.  But what really is it?  It is known for the fact that it needs to be utilized in the best ways possible in order for a business to expand and succeed.  Well in business definition, marketing is the management process through which goods and services move from concept to the customer.  Marketing is the skill of expanding your network and by successfully executing your innovation to the minds and hearts of consumers.

Read: 7 Reasons to use Infographics in Marketing

Traditional Marketing

If you’ve been living under a rock and you are unaware of what traditional marketing is, try to read newspapers, open your television, or go outside and get flyers.  This is traditional marketing; traditional in a sense that these methods have been used for years now and they have proven success rates and percentages which is why people still utilize it.

Online Marketing

Online marketing however is the latest innovation designed to reach people in ranges you can never imagine.  Although success rates of this method are not that high, your assurance of it reaching people is never a question for you are working in the web.

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